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NEWS
Surado Solutions, Inc.
2060 Chicago Ave. · Suite C5 · Riverside · CA · 92507 · USA
Telephone: (951) 682-4895 · FAX: (951) 682-3846
www.Surado.com
Media Contact:
Marian Prigmore
(800) 478-7236 |
***For Immediate Release***
Surado Smart Contact Manager Expands Educational Reach
Latest Revision to be Included in Third Edition of University Textbook
Riverside, Calif., February 4, 2002 Surado Solutions, the emerging innovator in Customer Relationship Management (CRM) software solutions, announced entering into an agreement with nationally recognized author and lecturer Dr. David Lill, to include Surado Smart Contact Manager (SCM) 2001, Education Edition, in the latest release of his textbook, Selling: The Profession, 3rd Edition.
Dr. Lill, Professor of Marketing at Belmont University in Nashville, will send examination copies of his textbook to college and university professors for possible course adoption in the upcoming summer and fall sessions. As a result, thousands of students will have the opportunity to utilize the latest in Customer Relationship Management (CRM) technology.
"Of all the colleges and universities across the United States that teach courses in business, about half have actual classes on the discipline of selling. Recognizing the growing importance of CRM, businesses are selecting technology tools to equip their sales forces to sell smarter with a focus on retaining existing customers while adding new ones," said Dr. Lill. "Since this is the first time I've included software in my textbook, I evaluated a number of contact managers on the market and identified Surado SCM 2001 as the best choice for professors to use as an integral part of their classes. SCM 2001 is powerful, yet easy-to-use and is backed by a cutting-edge company with great customer service. Being well versed in CRM solutions such as SCM 2001 will give the students a real-world competitive advantage."
As a result of the selection, Dr. Lill will bundle the special Education edition of SCM 2001 with each copy of his textbook. The software is discussed in the chapter entitled, "Preparation for Success in Selling."
"We are pleased to have been selected by Dr. Lill, a pioneer in the CRM industry, as the best contact management, sales force and marketing automation tool to help train tomorrow's business leaders," said Cheryl L. McCarthy, Executive Vice President. "The bar has been raised. Businesses today actively recruit students who understand the importance of CRM and are fluent in industry-standard tools like Smart Contact Manager 2001."
About the Company:
Surado Solutions, Inc. develops and markets Surado Smart Contact Manager, the emerging Customer Relationship Management (CRM) software in the industry today.
For more information on the Surado Smart Contact Manager line of products, including SCM 2001 standard, SCM SQL and SCM Web, call 1-800-4SURADO (1-800-478-7236) or visit www.SmartContactManager.com.
Smart Contact Manager and Surado are registered trademarks of Surado Solutions, Inc. All other product names and service names are trademarks of their respective companies.
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